About

Mandi Gould, Marketing Director

With over 20 years of marketing experience, Mandi is a forward thinking strategist who knows how to bring a marketing plan to full realization. From the big picture vision to the minute daily execution, her clients and colleagues won’t hesitate to call her the most reliable and results-oriented person on any team.

  • 20+ years of marketing experience
  • Sharp strategist with a diverse portfolio, from the arts, to corporate institutions, to non-profit including e-commerce, software as a service, event promotions, and more
  • Extensive project management, team leadership, and production experience
  • Quick, sensitive to urgency, attentive to deadlines
  • Accomplished as a self-driven entrepreneur; driven, disciplined, efficient, and exceptionally well organized
  • Exceptional multi-tasking and time management abilities
  • Thrives working both autonomously and leading a team
  • Experience coordinating with executive level clients on high stakes ventures
  • Stays on top of cutting edge marketing trends; versed in many digital operating systems and programs
  • Highly motivated and eager to be challenged
  • Exceptional team leader with strong ability to generate and maintain records, oversee projects, keep team on track, and meet deadlines
  • International client base and work experience

Career Highlights

  • CEO, Barker Social Marketing (2016-present)
  • Freelance Marketing (2014-2016)
  • Marketing Director for Roaring Twenties Events (Jan 2019-Mar 2020)
  • Member of the Board of Advisors for the Frankie Manning Foundation, a nonprofit charitable organization in the United States 501(c)(3) (2011-2020)
  • Marketing Director for Swedes in New York City including panel at Lincoln Center (May 2019)
  • Producer for a special event and show at the Rockefeller Estate in Tarrytown, NY (April 2016)
  • Promoter for the Niagara VegFest (2014-2016)
  • Promoter for the Niagara Jazz Festival (2014-2015)
  • Marketing Director & Producer for the show Swingin’ Frankie’s Way at Harlem’s World Famous Apollo Theater in New York City (May 2014)
  • Marketing Director Overall Event Organizer for Frankie100, the largest swing dance festival and convention in history in New York City; $800K 5-day 2000+ person (2013/2014 project)
  • Marketing Director & Business Owner of Bees’ Knees Dance, Toronto’s leading swing dance studio (1999-2014)
  • Developer & Business Owner of Health Nut, an independent health food business (2010-2012)
  • Promoter for Niagara Rawstock, a wildly successful raw food festival in Niagara on the Lake (2011/2012 project)
  • Project Coordinator to the Country Leader of Canada for Futurestep, the global industry leader in middle management search (2005-2009)
  • Branch Manager for a staffing firm in downtown Toronto (2004-2005)
  • Promoter & Administrator for the world’s largest swing dance camp (2003-2004)
  • Promoter & Tour Organizer, 3 tours (2 in North America, 1 in Europe) for a Swedish dance company (2002, 2003)

Barker Social

After years of working for other marketing companies, I knew I could improve inefficient practices and get better results for my clients. That’s why I started BarkerSocial.com

My team and I provide a mix of old school values and new school techniques to get you the results you’re looking for. I offer accountability and transparent services with detailed ROI reporting so you always understand the work we’re doing and what you’re getting for your investment. If something isn’t working, I’ll make sure to tell you it’s time to change it and help you find the solutions that will work.

Let me and my team bark your message from the rooftops to draw attention for your brand and help you reach your objectives! Whether you’re looking for the best marketing in Toronto, Niagara, or abroad, I’d love to chat to see if I’d be a good fit for your business. Get in touch.

When I’m not busy with marketing projects or organizing an event, you’ll find me dancing or with my birds.

I’ve been an entrepreneur since 1999 and have extensive project management experience. My portfolio ranges from work in digital marketing, to the arts, fashion, food and beverage, administration, and executive recruitment. In the past I’ve created, successfully operated, and sold two businesses.

I run a digital marketing agency, Barker Social Marketing, with an international team and global client base. I’ve acted as the direct Project Coordinator to the Country Leader of Canada in a large corporate office, and I have an extensive background in event organizing. I was the overall organizer of a wildly successful $800K event in New York City with a team of more than two dozen staff reporting to me and over 2000 people in attendance.

I’m a highly effective individual, business woman, and marketing dynamo.