Social Marketing Services
Content creation services: writing, editing, marketing & more
How does a Ghost Blogger know what to write?

How does a Ghost Blogger know what to write?

“Outsource my your writing!? How would someone else possibly know what to write?” When it comes to ghost blogging, there are some obvious ghost blogging question. As an expert in your field, you’re surely wondering, how could someone else possibly know what to write about? Good question. But here’s the…

Everyone says you need content, but how do you create it?

Everyone says you need content, but how do you create it?

Everywhere you look, marketers and social media experts are touting the importance of content. It’s important to have engaging content to build your audience and increase your client base. But how are you supposed to get that content? When you’re running a business, you’re busy with your regular day-to-day operations.…

Social Media Marketing: Determine your Platforms

Social Media Marketing: Determine your Platforms

When you hear that Periscope or Blab or Instagram are all the rage, you might think that you have to get on every single social media platform. While it’s important to keep your ear to the ground, it’s much more critical to understand WHO your target customers are. That will help…

No Time to Write? Do Like the Rest: Hire a Ghost Blogger

No Time to Write? Do Like the Rest: Hire a Ghost Blogger

The Surprising Volume of Content That’s Actually Written by Other People ~When’s the last time you read a blog? What about the last article you read by a professional expert in their field? You might be surprised to learn that the person, professional, celebrity, or field expert that you were so…

Ready, Set, Launch! Project Managing the Launch of your New Website

Ready, Set, Launch! Project Managing the Launch of your New Website

Often, the biggest obstacle to having a new website launched isn’t the design or the programming; it’s getting your team on the same page so that the web designer can get the go ahead to move forward. Particularly when there are a lot of stakeholders involved, it can be difficult…

The Small Business Marketing Plan (DIY Guide)

The Small Business Marketing Plan (DIY Guide)

I manage the digital marketing for a wide range of clients, from small businesses to larger organizations across Canada and the United States. Social media is an incredible marketing tool, and small businesses can leverage this tool at no cost when they execute a campaign themselves, or at very low costs…

My Best Event Organizing Checklist & Tips

My Best Event Organizing Checklist & Tips

A Seasoned Event Organizer’s Tips & Checklist Everyone loves a great event! It takes an incredible amount of planning, project management, and also stage management to run an event that feels great to participants. Detailed planning is critical. You need a great team of people that you can work well…

Social Media Marketing: more than meets the eye

Social Media Marketing: more than meets the eye

Social media has become essential to businesses of all size. Small businesses in particular can profit from a strategic and cost effective social media marketing plan. However, ad hoc social updates made on the fly just aren’t sufficient. Tweeting, Facebooking, Instagram, LinkedIn, leveraging Google+ for search engine optimization… These critical social media efforts…

Why I’m dropping the title “Virtual Assistant”

Why I’m dropping the title “Virtual Assistant”

The title “Virtual Assistant” no longer reflects what I do, so it’s about time I changed it! The title “Virtual Assistant” is very respectable, though often misunderstood. Unfortunately, I’ve found that the title implies that someone is automatically a junior when in fact virtual assistants can range from entry level admin…