Website Hub

Social Media Marketing

Doing it Right: Blogging in Tandem with Social Media Marketing   

Doing it Right: Blogging in Tandem with Social Media Marketing  

Are you getting the most out of your content? Nowadays, it’s all about content. Marketers and social media experts all agree that engaging content is the key to building your audience and increasing your client base. One of the best ways to present this content is to have an active business…

Social Media Marketing: Determine your Platforms

Social Media Marketing: Determine your Platforms

When you hear that Periscope or Blab or Instagram are all the rage, you might think that you have to get on every single social media platform. While it’s important to keep your ear to the ground, it’s much more critical to understand WHO your target customers are. That will help…

The Small Business Marketing Plan (DIY Guide)

The Small Business Marketing Plan (DIY Guide)

I manage the digital marketing for a wide range of clients, from small businesses to larger organizations across Canada and the United States. Social media is an incredible marketing tool, and small businesses can leverage this tool at no cost when they execute a campaign themselves, or at very low costs…

Social Media Marketing: more than meets the eye

Social Media Marketing: more than meets the eye

Social media has become essential to businesses of all size. Small businesses in particular can profit from a strategic and cost effective social media marketing plan. However, ad hoc social updates made on the fly just aren’t sufficient. Tweeting, Facebooking, Instagram, LinkedIn, leveraging Google+ for search engine optimization… These critical social media efforts…