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Doing it Right: Blogging in Tandem with Social Media Marketing   

Doing it Right: Blogging in Tandem with Social Media Marketing  

Are you getting the most out of your content? Nowadays, it’s all about content. Marketers and social media experts all agree that engaging content is the key to building your audience and increasing your client base. One of the best ways to present this content is to have an active business…

Everyone says you need content, but how do you create it?

Everyone says you need content, but how do you create it?

Everywhere you look, marketers and social media experts are touting the importance of content. It’s important to have engaging content to build your audience and increase your client base. But how are you supposed to get that content? When you’re running a business, you’re busy with your regular day-to-day operations.…

Social Media Marketing: Determine your Platforms

Social Media Marketing: Determine your Platforms

When you hear that Periscope or Blab or Instagram are all the rage, you might think that you have to get on every single social media platform. While it’s important to keep your ear to the ground, it’s much more critical to understand WHO your target customers are. That will help…

No Time to Write? Do Like the Rest: Hire a Ghost Blogger

No Time to Write? Do Like the Rest: Hire a Ghost Blogger

The Surprising Volume of Content That’s Actually Written by Other People ~When’s the last time you read a blog? What about the last article you read by a professional expert in their field? You might be surprised to learn that the person, professional, celebrity, or field expert that you were so…

The Small Business Marketing Plan (DIY Guide)

The Small Business Marketing Plan (DIY Guide)

I manage the digital marketing for a wide range of clients, from small businesses to larger organizations across Canada and the United States. Social media is an incredible marketing tool, and small businesses can leverage this tool at no cost when they execute a campaign themselves, or at very low costs…